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Michael Shannon, Global Sales Director - Northeast

Favorite Pillar/Value: Server from the Heart

Michael Shannon serves as CoralTree Hospitality’s Global Sales Director for the Northeast. In this role, he promotes group business to CoralTree’s diverse collection of hotels across the United States, while supporting hotel partners with market intelligence, sales strategies, and collaboration to create exceptional guest experiences.

Michael, a graduate of the University of Denver’s School of Hotel & Restaurant Management, brings over 30 years of hospitality experience, including leadership roles in operations and sales with MGM Resorts, Destination Canada, Westin Hotels, and the Los Angeles Convention & Visitors Bureau. He spent more than 15 years on the intermediary side of meeting and event logistics, specializing in planning, sourcing, and delivering exceptional programs. A recognized industry thought leader, Michael has held leadership roles in professional associations and delivered keynote talks on topics such as negotiation skills, everyday ethics, and work-life integration. He also mentors future hospitality leaders as an adjunct instructor, teaching event management and production at Raritan Valley Community College.

Committed to CoralTree’s Serve from the Heart value, Michael strives to deliver genuine service that fosters meaningful connections. One of his proudest moments involved leading his team to go above and beyond for a client during a challenging personal time, earning heartfelt recognition that reinforced his belief in service excellence.

A devoted family man and travel enthusiast, Michael loves to explore new destinations with his wife, daughter, and son, embracing the “here and now” moments that enrich their lives. An outdoor enthusiast, he enjoys golfing, kayaking, cycling, and hiking. He’s also a self-proclaimed crockpot-aholic, constantly experimenting with creative new dishes.